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I love YouTube. But I’m starting to question whether my clients are actually there.

I’ve spent years creating content on YouTube, so walking away from it isn’t something I’m going to do without looking closely at what’s really happening.

Over Days 7–12 of my 90-Day Find My Clients Experiment, I studied other photography business channels, looked deeper into my own analytics, and started noticing an important difference between people watching my business content and people actually searching for it.

And that difference may be telling me something about where I should be spending my time.
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​🎧 LISTEN TO DAY 7 - 12

Prefer your favorite podcast app?

WHAT HAPPENED

I went looking at what other photography business educators are doing — and then compared it to my own numbers.​

I found something I wasn’t expecting.

WHAT I'M LEARNING

Big numbers can be deceiving.

​Who’s actually watching matters a whole lot more.

WHAT I'M DOING NEXT

I’m not making any decisions about YouTube yet.

​I need a little more proof first.

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I’m Janice, a fine-art photographer and business coach documenting my 90-day experiment to find and connect with the photographers I want to help.

© 2026 Photography Creative Coach LLC